Dodge passes on Aerodynamics for boxy design

Dodge Nitro

Looking at the Dodge car and truck line-up for 2007 and 2008 I am left with one burning question that begs for some discussion: Dodge! What have you done with the decades worth of research the world has put into aerodynamics? While some manufacturers build cars that are sweet enough they should probably be delivered to your door in a box, Dodge saw the box and said, “Let’s put some wheels on that thing and fill it with lots of horsepower!”

Now do not go thinking that I am anti-horsepower, because that would be a mistake. I love the horsepower and possess great reverence for the history of the Hemi engine. Dodge however seems to believe that with enough horsepower they can just muscle their way against the opposing forces. In a world where fuel mileage is as much a factor in buying a new car as horsepower is how does Dodge not recognize the effects all that drag has on the potential mileage of the car? Or are they just choosing to deny it?



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