My grandfather was recently going through some old documents from my grandmother’s family, and he pulled out a particular letter that he thought might amuse me, incidentally dated six days after she was born. It’s a document that was a receipt for a piece of property that my great-grandfather, Bernhard Herberich, was purchasing from the Hartshorn family.
It seems that Mr. Hartshorn sold quite an array of goods… in modern terms, he had a NAPA, Dick’s and Home Depot, as well as an Overland showroom and garage, all wrapped up in one.
Overland offered three models in 1917, each available in four body styles – the Light Four 90, the Big Four 85 and the Light Six 85. Overland prices ranged from $650 to $1,585 in a year when the local Ford agency was selling Model Ts for between $360 and $645, so I have to wonder if Mr. Hartshorn moved more varnish and penny nails than Overlands!
We just happen to have a colorful framed 1916 Overland magazine advertisement hanging here in the Hemmings editorial office – seems like the company was making a concerted effort to get the word out and boost sales in that period.
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